A pilot project to explore methods for improving student engagement in undergraduate entrepreneurship courses

Research into student engagement provides the basis for a novel method for mapping teaching methods to develop entrepreneurship courses that optimise student engagement. The entrepreneurship education literature identifies a very wide range of 'desirable' teaching methods and activities, but does not provide practical guidelines for selecting the ones that are appropriate for particular teaching contexts. This paper describes a pilot project to help educators assess potential teaching methods against available student engagement data in order to select and then develop methods that are most likely to result in higher levels of student engagement, and hence in improved learning effectiveness, in their particular teaching context.