posted on 2024-07-09, 20:56authored byAlex Maritz, Christopher Brown
This paper explores a blended learning approach to entrepreneurship education by discussing the integration of this pedagogical initiative aimed at infusing entrepreneurial skills and behaviour among students in a higher education setting. We employ a prag matic perspective, using an inductive paradigm. The classification is exploratory in nature, based upon a grounded theory strategy. As such, the initiative seeks an interpretative p rocess, with blended learning being an integral pedagogical technique in the vast array of available entrepreneurship education interventions. The value of this approach is in integrating desirability, propensity to act and feasibility to enhance entrepreneurial intentionality within an entrep reneurship program.
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ISBN
9780980332872
Journal title
Proceedings of Regional Frontiers of Entrepreneurship Research: