posted on 2024-07-12, 14:21authored byJudy Matthews
Increasing awareness of the benefits of stimulating entrepreneurial behaviour in small and medium enterprises has fostered strong interest in innovation programs. Recently many western countries have invested in design innovation for better firm performance. This research presents some early findings from a study of companies which participated in an holistic approach to design innovation, where the outcomes include better business performance and better market positioning in global markets. Preliminary findings from in-depth semi-structured interviews indicate the importance of firm openness to new ways of working and developing new processes of strategic entrepreneurship. Implications for theory and practice are discussed.
History
Available versions
PDF (Published version)
ISBN
9780980332872
Journal title
Regional Frontiers of Entrepreneurship Research: 8th International Australian Graduate School of Entrepreneurship (AGSE) Research Exchange, Swinburne University of Technology, Melbourne, Australia, 01-04 February 2011
Conference name
Regional Frontiers of Entrepreneurship Research: 8th International Australian Graduate School of Entrepreneurship AGSE Research Exchange, Swinburne University of Technology, Melbourne, Australia, 01-04 February 2011