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How marketers condition us to buy more junk food

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posted on 2024-07-12, 16:01 authored by Paramaporn Thaichon, Thu Nguyen Quach

Fast food giant McDonald's has been under a cloud in recent years as its US customers turn to alternatives. In this 'Fast food reinvented' series we explore what the sector is doing to keep customers hooked and sales rising.

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https://theconversation.com/how-marketers-condition-us-to-buy-more-junk-food-43466

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The Conversation

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The Conversation Media Group

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Copyright © 2015 The Author(s). This publication is licensed for reuse under a Creative Commons Attribution-NoDerivatives (CC BY-ND 4.0 - https://creativecommons.org/licenses/by-nd/4.0/) licence. The published version is reproduced in accordance with this policy.

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Originally published in HTML format.

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eng

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CC BY-ND 4.0

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