What big business can learn from football

It's often said the AFL has become a big business, increasingly embodying many of the rules of the marketplace. But people rarely look at it the other way – that is, how business is like the AFL. The sacking of Melbourne Football Club coach Mark Neeld and the club’s crisis management around the event give us five important lessons on what big business can learn from football. In many ways, the AFL is a “microcosm” of the larger dynamics and challenges in leadership and management.