How to Improve Your App - Learning from Competitors and Beyond

Mobile app stores provide a wealth of information and are a useful place for mobile app developers to learn about other apps. An app store is an ecosystem of users, developers and store owners where app users can download the app and express their opinions, sentiments, ratings, etc. Given the large amount of information available for these apps, it is a very challenging task for the developers to effectively analyse this information to improve their apps. In this thesis, we develop techniques for automatically identifying, extracting and analysing specific information for the purpose of improving any given target app.