The constituent aspects of synchresis: A practice-led examination of audio-visual synchronization in key sites of production

With the aim of deconstructing audio-visual synchronism and forging new approaches to synchresis, the methods used in this project contribute a unique research undertaking in the form of a practice-led method that is supported by an examination of synchresis in music video and commercial advertising production. This submission is comprised of two parts: a written component herein, alongside an artefact component of original music and music video that has been created in dialogue with the written submission.