'Multinational corporations'; (MNCs): motivations to invest in the Vietnamese services industry

The research presented in this thesis examined the significant factors that have motivated Multinational Corporations to invest in the Vietnamese services industry. The study used a quantitative research strategy and the findings showed that market-seeking, government policies and the culture dimension are key factors influencing Multinational Corporations to invest in the Vietnamese services industry with infrastructure and trade agreements also key factors in attrating Foreign Direct Investment. This study provides new knowledge to improve policies that attract more Foreign Direct Investment into Vietnam and given the increasing volume of this Investment into developing countries, the findings have important implications for the global economy generally.